Privacy policy

In the following we inform you about the collection of personal data when using our website. Personal data is all data that can be related to you personally, e.g. name, address, e-mail addresses or user behaviour.

I. Name and address of the person responsible
Press and PR Consulting

Peter Hirtschulz
Ligusterweg 9
40880 Ratingen

Web: www.hirtschulz.de
Tel: 0049 (0)2102 - 444993
Fax: 0049 (0)2102 – 443506
Mobil: 0049 (0)1783 728728

II. Name and Address of the Data Protection Officer
The legal requirements for the obligation to appoint a data protection officer do not exist.

If you have any concerns about data protection, please contact peter@hirtschulz.de.

III General information on data processing
1 Purpose and scope of the processing of personal data
We collect and use personal data of our users on the basis of legal regulations, insofar as this is necessary for the provision and maintenance of the functions, contents and services of the website. When using special services, such as the use of a contact form, the collection and use of our users' personal data takes place after the user has given his or her consent.

2 Legal basis for the processing of personal data
The legal basis for the processing of personal data is Art. 6 (1) lit. a DS-GVO in the case of consent of the data subject, Art. 6 (1) lit. b DS-GVO in the case of processing of personal data for the performance of a contract, Art. 6 (1) lit. c DS-GVO in the case of processing of personal data for the performance of a legal obligation, and Art. 6 (1) lit. d DS-GVO in the case that vital interests of the data subject or another natural person make the processing of personal data necessary.

If the processing is necessary to protect a legitimate interest of our company or a third party and the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 (1) (f) DS-GVO serves as the legal basis for the processing.

3 Data deletion and storage period
Personal data of the data subject will be deleted or blocked as soon as the purpose or the legal obligation to store the data no longer applies. Data may also be stored if this is required by law.

IV. Provision of the website and creation of log files
1 Description and scope of data processing
Whenever you call up our website for information purposes only, i.e. if you do not register or otherwise transmit information to us, our system automatically collects personal data and information that your computer system transmits to our server. If you wish to view our website, we collect the following data, which is technically necessary for us to display our website to you and to ensure its stability and security:

(1) Information about the browser software, its language and the version used.
(2) Operating system and user interface of the user
(3) IP address of the user
(4) Date and time of access
(5) Content of the request (specific page)
(6) Access status/http status code
(7) Websites from which the user's system accesses our website

This data is also stored in the log files of our system. This data is not stored together with other personal data of the user.

2 Legal basis for data processing
The legal basis for the temporary storage of the data is Art. 6 para. 1 lit. f DS-GVO.

3 Purpose of the data processing
The temporary storage of the IP address by the system is necessary to enable delivery of the website to the user's computer. For this purpose, the user's IP address must remain stored for the duration of the session.

The storage in log files is done to ensure the functionality of the website. In addition, we use the data to optimise the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context.

These purposes are also our legitimate interest in data processing according to Art. 6 Para. 1 lit. f DS-GVO.

4 Duration of storage
The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended.

In the case of storage of data in log files, this is the case after seven days at the latest. Storage beyond this period is possible. In this case, the IP addresses of the users are deleted or alienated in such a way that an assignment of the calling client is no longer possible.

5. possibility of objection and removal
An objection to the collection and processing of personal data is only possible in the case of voluntary information given in the context of a consent, but not in the case of data in log files which is absolutely necessary for the operation of the website.

V. Use of cookies
1. description and scope of data processing
Our website uses cookies. Cookies are text files that are stored in the internet browser or by the internet browser on the user's end device (PC, laptop, tablet, smartphone or similar). When a user calls up a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. Cookies do not cause any damage to your end device and do not contain viruses, Trojans or other malware. Information is stored in the cookie that is related to the specific end device used. However, this does not mean that we gain direct knowledge of your identity.

We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after a page change.

The following data is stored and transmitted in the cookies:

(1) Session ID
(2) Acceptance of the cookie notice

In addition, cookies are used by Google Analytics to analyse visitor behaviour, for more information see IX 1. a).

2 Legal basis for data processing
The legal basis for the processing of personal data is Art. 6 para. 1 lit. f DS-GVO.

3 Purpose of data processing
The purpose of using cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognised even after a page change.

We require cookies for the following applications:

(1) To prevent / detect misuse of the website.
(2) Cookie notice banner

The user data collected through technically necessary cookies are not used to create user profiles. The aforementioned purposes are also our legitimate interest in processing the personal data in accordance with Art. 6 Para. 1 lit. f DS-GVO.

4 Duration of storage, possibility of objection and removal
Cookies are stored on the user's computer and transmitted from it to our site. Therefore, you as a user also have full control over the use of cookies. By changing the settings in your internet browser, you can deactivate or restrict the transmission of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website to their full extent.

VI. e-mail contact
1 Description and scope of data processing
It is possible to contact us via the e-mail addresses provided on the website. In this case, the user's personal data transmitted with the e-mail will be stored.

In this context, the data is not passed on to third parties. The data is used exclusively for processing the conversation.

2 Legal basis for data processing
The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 para. 1 lit. f DS-GVO.

If the e-mail contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DS-GVO.

3 Purpose of the data processing
The processing of personal data is solely for the purpose of processing the contact. This also constitutes the necessary legitimate interest in processing the data.

4 Duration of storage
The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected. For personal data sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is deemed to have ended when it is clear from the circumstances that the matter in question has been conclusively clarified.

5. possibility of objection and removal
The user has the possibility to revoke his consent to the processing of personal data at any time. If the user contacts us by e-mail, he can object to the storage of his personal data at any time. In such a case, the conversation cannot be continued.

To revoke the processing of personal data transmitted by e-mail, simply send an informal e-mail to peter@hirtschulz.de.

VII. Analyse-Tools

1. Tracking-Tools

The tracking measures listed below and used by us are carried out on the basis of Art. 6 (1) p. 1 lit. f DS-GVO. With the tracking measures used, we want to ensure a needs-based design and the ongoing optimisation of our website. On the other hand, we use the tracking measures to statistically record the use of our website and to evaluate it for the purpose of optimising our offer for you. These interests are to be regarded as legitimate within the meaning of the aforementioned provision.

The respective data processing purposes and data categories can be found in the corresponding tracking tools.

a) Google Analytics

For the purpose of demand-oriented design and continuous optimisation of our pages, we use Google Analytics, a web analysis service of Google Inc. (https://www.google.de/intl/de/about/) (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter "Google"). In this context, pseudonymised usage profiles are created and cookies (see under V.) are used. The information generated by the cookie about your use of this website, such as

- Browser type/version,
- operating system used,
- Referrer URL (the previously visited page),
- host name of the accessing computer (IP address),
- time of the server request,
are transmitted to a Google server in the USA and stored there. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services associated with the use of the website and the Internet for the purposes of market research and the design of these Internet pages in line with requirements. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf. Under no circumstances will your IP address be merged with other Google data. The IP addresses are anonymised so that an allocation is not possible (IP masking).

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on (https://tools.google.com/dlpage/gaoptout?hl=de).

As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent the collection by Google Analytics by clicking on this link. An opt-out cookie will be set, which prevents the future collection of your data when visiting this website. The opt-out cookie is only valid in this browser and only for our website and is stored on your device. If you delete the cookies in this browser, you must set the opt-out cookie again.

Further information on data protection in connection with Google Analytics can be found, for example, in the Google Analytics help (https://support.google.com/analytics/answer/6004245?hl=de).

This website uses web fonts provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google") to display fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display fonts correctly.

For this purpose, the browser you are using must connect to Google's servers. This informs Google that our website has been accessed via your IP address. Google Web Fonts are used in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 Para. 1 lit. f DSGVO. The user has a right to object to the processing of his IP address and the information that he has accessed our website. This right must be claimed directly against Google.

Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the level of data protection applicable in the EU.

Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://www.google.com/policies/privacy/.

IX. Rights of the data subject
If personal data is processed by you, you are a data subject within the meaning of the GDPR and you have the following rights vis-à-vis the controller. If you have any questions on the subject of data protection and in particular on data subject rights, please contact peter@hirtschulz.de.

1. right to information (Art. 15 DS-GVO)
You may request confirmation from the controller as to whether personal data concerning you is being processed by us.

If such processing is taking place, you may request information from the controller about your personal data processed by us in accordance with Art. 15 DS-GVO via the following information.

2. right to rectification (Art. 16 DS-GVO)
You have a right pursuant to Art. 16 DS-GVO to demand the correction of incorrect or completion of your personal data stored by us without delay.

3. right to restriction of processing (Art. 18 DS-GVO)
Under the conditions of Art. 18 DS-GVO, you can demand the restriction of the processing of your personal data.

If the restriction of processing has been restricted under the above-mentioned conditions, you will be informed by the controller before the restriction is lifted.

4. right to erasure (Art. 17 DS-GVO)
In accordance with Art. 17 DS-GVO, you can demand the deletion of your personal data stored by us.

5. right to information of third parties
If you have asserted the right to rectification, erasure or restriction of processing against the controller, the controller is obliged to inform all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. Furthermore, you have the right to be informed about these recipients.

6 Right to data portability
In accordance with Art. 20 DS-GVO, you have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transferred to another person responsible.

7. right of objection
Insofar as your personal data is processed on the basis of legitimate interests pursuant to Article 6 (1) sentence 1 lit. f DS-GVO, you have the right to object to the processing of your personal data pursuant to Article 21 DS-GVO, insofar as there are grounds for doing so which arise from your particular situation or the objection is directed against direct advertising. In the latter case, you have a general right of objection, which is implemented by us without specifying a particular situation.

If you would like to make use of your right of revocation or objection, it is sufficient to send an e-mail to peter@hirtschulz.de.

8. right to revoke your declaration of consent under data protection law
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.

9 Automated decision-making in individual cases including profiling
You have the right not to be subject to a decision based solely on automated processing - including profiling - which produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision

(1) is necessary for the conclusion or performance of a contract between you and the controller,
(2) is permitted by legislation of the Union or the Member States to which the controller is subject and that legislation contains appropriate measures to safeguard your rights and freedoms and your legitimate interests; or
(3) is made with your express consent.
However, these decisions may not be based on special categories of personal data pursuant to Art. 9(1) DS-GVO, unless Art. 9(2)(a) or (g) applies and appropriate measures have been taken to protect the rights and freedoms as well as your legitimate interests.

With regard to the cases referred to in (1) and (3), the controller shall take reasonable steps to safeguard the rights and freedoms as well as your legitimate interests, including at least the right to obtain the intervention of a person on the part of the controller, to express his or her point of view and to contest the decision.

10. right to complain to a supervisory authority
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your residence, place of work or the place of the alleged infringement, if you consider that the processing of personal data concerning you infringes the GDPR.

The supervisory authority to which the complaint has been lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Article 78 of the GDPR.

Created on 17 May 2018